EDITORIAL BRIEF — NOT PUBLISHABLE AS-IS. Replace this entire body with the finished article before changing status to published. Brief #98 of the 100-article content plan.
Assignment
- Working title: Website Speed and Real Estate SEO
- Target length: 900 words
- Focus keyword: website speed real estate seo
- Primary internal link: /seo-special-offer — link to it in context, not as a footer dump.
The angle this article has to own
Why property sites are slow specifically — image payloads, map embeds, third-party scripts, IDX widgets — and the fixes, ordered by impact. Core Web Vitals explained in terms of what a visitor experiences.
Verify before publishing
Core Web Vitals thresholds and metric definitions change. Verify current metrics before quoting numbers.
House rules
- Domestic Real Estate is a marketplace, not a buyer, lender, brokerage or tax adviser. Never write copy implying we buy property, lend, or give individualised legal or tax advice.
- No invented statistics, averages, client results or testimonials. If a number cannot be sourced, describe the mechanism instead of quoting a figure.
- Cite Texas statute by section where the article relies on it, and note that exemptions apply.
- Add a closing legal/advice disclaimer on anything touching law, tax or lending.
- Fill in seo_title, meta_description, secondary_keywords and faq_schema before publishing. The FAQ schema must match visible on-page questions.
Admin
Senior Real Estate Market Analyst specializing in US domestic housing indices, commercial capitalization rates, and investment framework compliance.
